Commercial Acumen  

– How to grow the P – and slow the L – in P&L

Without having the overview necessary to fully grasp the consequences of their choices, your sales people and account managers’ decisions have major impact on overall business performance. Our training gives your team members the tools and techniques to improve account profitability. We provide them with the skills to trade off price and volume under different margin scenarios – and give them the skills to manage costs and reduce profit leakage.

– Think business. Be business

The better you understand how the different parts of your business ultimately impact your performance, the more opportunities of running a successful organization you get. 

 
 

Commercial Acumen™

Negotiating Customer Value™

Creating Customer Value™

 
 

“Commercial Acumen was just what we needed to make smarter business decisions and grow more profitable accounts”.

Regional Sales Director, Manufacturer Technical Products

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We deliver sustainable growth based on measurable skill development for individuals and teams with Sales and Go-To-Market responsibility. If you’re content with your sales performance, please don’t hit 'send'.